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fruugo.ie

Website review fruugo.ie

 Generated on March 23 2019 15:27 PM

Old statistics? UPDATE !


The score is 67/100

SEO Content

Title

Fruugo Ireland | Online shopping marketplace



Length : 44

Perfect, your title contains between 10 and 70 characters.
Description

Welcome to Fruugo an online marketplace with a huge range of products at great prices: Beauty, Health, Sports, Fashion, Electronics, Home, Garden and more.



Length : 155

Great, your meta description contains between 70 and 160 characters.
Keywords

Fruugo, marketplace, online shopping, fashion, electronics, beauty, health, sports, home, garden, kids, children, babies, toys



Good, your page contains meta keywords.
Og Meta Properties Good, your page take advantage of Og Properties.
Property Content
title Fruugo
description Welcome to Fruugo an online marketplace with a huge range of products at great prices: Beauty, Health, Sports, Fashion, Electronics, Home, Garden and more.
type website
site_name Fruugo
url http://www.fruugo.ie
image http://www.fruugo.ie/images-2014/logo.png
image:secure_url https://www.fruugo.ie/images-2014/logo.png
Headings
H1 H2 H3 H4 H5 H6
0 2 0 0 0 0
  • [H2] Popular Brands
  • [H2] Sell on Fruugo
Images We found 46 images on this web page.

2 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio Ratio : 44%

Ideal! This page's ratio of text to HTML code is between 25 and 70 percent.
Flash Perfect, no Flash content has been detected on this page.
Iframe Great, there are no Iframes detected on this page.

URL Rewrite Good. Your links looks friendly!
Underscores in the URLs Perfect! No underscores detected in your URLs.
In-page links We found a total of 514 links including 0 link(s) to files



Anchor Type Juice
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shop all Health & Beauty Internal Passing Juice
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A-Z of all brands Internal Passing Juice
Need help? External Passing Juice
open Internal Passing Juice
- External noFollow
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English Internal Passing Juice
Dansk Internal noFollow
Deutsch Internal noFollow
Español Internal noFollow
Français Internal noFollow
Italiano Internal noFollow
Nederlands Internal noFollow
Norsk Internal noFollow
Polski Internal noFollow
Português Internal noFollow
Suomi Internal noFollow
Svenska Internal noFollow
Русский Internal noFollow
العربية Internal noFollow
हिंदी Internal noFollow
日本語 Internal noFollow
汉语 Internal noFollow
Fruugo Internal Passing Juice
Basket Internal Passing Juice
Checkout Internal Passing Juice
Sports & Leisure Internal Passing Juice
Baby & Toddler Clothing Internal Passing Juice
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Why, what and who Internal Passing Juice
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Cameras & Optics Internal Passing Juice
Electronics Internal Passing Juice
Food, Beverages & Tobacco Internal Passing Juice
Furniture Internal Passing Juice
Hardware Internal Passing Juice
Health & Beauty Internal Passing Juice
Home & Garden Internal Passing Juice
Luggage & Bags Internal Passing Juice
Mature Internal Passing Juice
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SEO Keywords

Keywords Cloud sports care accessories toys back clothing brands garden games all
Keywords Consistency
Keyword Content Title Keywords Description Headings
back 31
clothing 30
sports 29
toys 23
care 22

Usability

Url Domain : fruugo.ie
Length : 9
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is en.
Dublin Core This page does not take advantage of Dublin Core.

Document

Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 99
Warnings : 8
Email Privacy Great no email address has been found in plain text!
Deprecated HTML Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
Excellent, your website doesn't use nested tables.
Too bad, your website is using inline styles.
Great, your website has few CSS files.
Perfect, your website has few JavaScript files.
Perfect, your website takes advantage of gzip.

Mobile

Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content

Optimization

XML Sitemap Great, your website has an XML sitemap.

http://fruugo.ie/sitemap.xml
https://www.fruugo.ie/sitemap.xml
Robots.txt http://fruugo.ie/robots.txt

Great, your website has a robots.txt file.
Analytics Great, your website has an analytics tool.

   Google Analytics

PageSpeed Insights


47 / 100    Speed
  Should Fix:
Avoid landing page redirects
Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

  • http://fruugo.ie/
  • http://www.fruugo.ie/
  • https://www.fruugo.ie/
Show how to fix
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://img.fruugo.com/product/0/34/60387340_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/0/69/35490690_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/1/70/63037701_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/1/80/71472801_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/3/52/57230523_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/5/00/24048005_0100_0100.jpg (expiration not specified)
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  • https://www.fruugo.ie/fonts/glyphicons-halflings-regular.woff2 (expiration not specified)
  • https://www.fruugo.ie/images-2014/Clothing.jpg (expiration not specified)
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  • https://www.fruugo.ie/images-2014/Home_and_Garden.jpg (expiration not specified)
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  • https://www.fruugo.ie/images/icon-translate-extraLightGrey.svg (expiration not specified)
  • https://www.fruugo.ie/images/logo-footer.svg (expiration not specified)
  • https://www.fruugo.ie/images/logo.svg (expiration not specified)
  • https://www.fruugo.ie/images/select-arrow.svg (expiration not specified)
  • https://static.hotjar.com/c/hotjar-1166381.js?sv=6 (60 seconds)
  • https://sc-static.net/scevent.min.js (10 minutes)
  • https://www.google-analytics.com/gtm/js?id=GTM-NT42JRB&t=webshop&cid=1776752445.1553351226 (15 minutes)
  • https://connect.facebook.net/en_US/fbevents.js (20 minutes)
  • https://connect.facebook.net/signals/config/743602685840039?v=2.8.42&r=stable (20 minutes)
  • https://bat.bing.com/bat.js (30 minutes)
  • https://www.google-analytics.com/plugins/ua/ecommerce.js (60 minutes)
  • https://www.google-analytics.com/analytics.js (2 hours)
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 1 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://www.fruugo.ie/js-2014/fruugo-dist.min-762f1e191c4514ce3420bb9069696cde.js

Optimize CSS Delivery of the following:

  • https://www.fruugo.ie/css-2014/main-b81b850d9aee41cb27c9d49c85ee2975.css
Show how to fix
  Consider Fixing:
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 23.6KiB (67% reduction).

  • Compressing https://bat.bing.com/bat.js could save 15.6KiB (69% reduction).
  • Compressing https://www.fruugo.ie/pulse/main?numberOfEvents=24&country=IE&language=en¤cy=EUR&_=1553351226060 could save 8KiB (62% reduction).
Show how to fix
Reduce server response time
In our test, your server responded in 0.22 seconds.

There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.

Show how to fix
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 3.6KiB (13% reduction).

  • Minifying https://www.fruugo.ie/ could save 3.6KiB (13% reduction) after compression.
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 2.8KiB (17% reduction).

  • Compressing https://img.fruugo.com/product/1/70/63037701_0100_0100.jpg could save 411B (20% reduction).
  • Compressing https://img.fruugo.com/product/0/34/60387340_0100_0100.jpg could save 393B (13% reduction).
  • Compressing https://img.fruugo.com/product/9/24/61303249_0100_0100.jpg could save 371B (19% reduction).
  • Compressing https://img.fruugo.com/product/3/52/57230523_0100_0100.jpg could save 365B (21% reduction).
  • Compressing https://img.fruugo.com/product/8/59/67358598_0100_0100.jpg could save 348B (13% reduction).
  • Compressing https://img.fruugo.com/product/6/00/24048006_0100_0100.jpg could save 341B (17% reduction).
  • Compressing https://img.fruugo.com/product/5/00/24048005_0100_0100.jpg could save 339B (17% reduction).
  • Compressing https://img.fruugo.com/product/1/80/71472801_0100_0100.jpg could save 326B (16% reduction).
Show how to fix
Prioritize visible content
Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

  • Only about 69% of the final above-the-fold content could be rendered with the full HTML response.
  • Click to see the screenshot with only the HTML response: snapshot:3
Show how to fix
  2 Passed Rules
Show details
Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying JavaScript.


94 / 100    User Experience
  Consider Fixing:
Size content to viewport
The page content is too wide for the viewport, forcing the user to scroll horizontally. Size the page content to the viewport to provide a better user experience.

The page content is 684 CSS pixels wide, but the viewport is only 412 CSS pixels wide. The following elements fall outside the viewport:

  • The element <small>items</small> falls outside the viewport.
  • The element <i class="icon icon-close-white"> falls outside the viewport.
  • The element <ul></ul> falls outside the viewport.
  • The element <td>Subtotal</td> falls outside the viewport.
  • The element <strong>€0</strong> falls outside the viewport.
  • The element <a href="/cart/" class="btn btn-primary has-icon">Basket</a> falls outside the viewport.
  • The element <a href="/checkout/begincheckout/" class="btn btn-success has-icon">Checkout</a> falls outside the viewport.
Show how to fix
Size tap targets appropriately
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

  • The tap target <input class="selectric-input"> is close to 1 other tap targets.
Show how to fix
  3 Passed Rules
Show details
Avoid plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure the viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Use legible font sizes

The text on your page is legible. Learn more about using legible font sizes.


68 / 100    Speed
  Should Fix:
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://img.fruugo.com/product/0/34/60387340_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/0/69/35490690_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/1/70/63037701_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/1/80/71472801_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/2/79/68004792_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/3/52/57230523_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/5/00/24048005_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/5/01/67596015_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/6/00/24048006_0100_0100.jpg (expiration not specified)
  • https://img.fruugo.com/product/7/05/47788057_0100_0100.jpg (expiration not specified)
  • https://www.fruugo.ie/fonts/glyphicons-halflings-regular.woff2 (expiration not specified)
  • https://www.fruugo.ie/images-2014/Clothing.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/Electricals.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/Food_and_Drink.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/Health_and_Beauty.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/Home_and_Garden.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/Kids_and_Toys.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/Sports_and_Leisure.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/bg-angle.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/bg-list-block.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/bg-ticket.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/adidas.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/brabantia.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/converse.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/diesel.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/dualit.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/elemis.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/fisher-price.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/kerastase.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/michael-kors.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/new-balance.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/ralph-lauren.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/saucony.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/shu-uemura.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/brand-logos/ted-baker.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/clouds-img-small.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/clouds-img.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/img14.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/img15.jpg (expiration not specified)
  • https://www.fruugo.ie/images-2014/img16.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/img17.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/img18.png (expiration not specified)
  • https://www.fruugo.ie/images-2014/separator.png (expiration not specified)
  • https://www.fruugo.ie/images/flag-sprite-18px.png (expiration not specified)
  • https://www.fruugo.ie/images/icon-airplane-mediumGrey.svg (expiration not specified)
  • https://www.fruugo.ie/images/icon-arrowRight-white.svg (expiration not specified)
  • https://www.fruugo.ie/images/icon-basket-white.svg (expiration not specified)
  • https://www.fruugo.ie/images/icon-location-extraLightGrey.svg (expiration not specified)
  • https://www.fruugo.ie/images/icon-lock-mediumGrey.svg (expiration not specified)
  • https://www.fruugo.ie/images/icon-navRight-mainColour.svg (expiration not specified)
  • https://www.fruugo.ie/images/icon-sprite.svg (expiration not specified)
  • https://www.fruugo.ie/images/icon-translate-extraLightGrey.svg (expiration not specified)
  • https://www.fruugo.ie/images/logo-footer.svg (expiration not specified)
  • https://www.fruugo.ie/images/logo.svg (expiration not specified)
  • https://www.fruugo.ie/images/select-arrow.svg (expiration not specified)
  • https://static.hotjar.com/c/hotjar-1166381.js?sv=6 (60 seconds)
  • https://sc-static.net/scevent.min.js (10 minutes)
  • https://www.google-analytics.com/gtm/js?id=GTM-NT42JRB&t=webshop&cid=1798273067.1553351236 (15 minutes)
  • https://connect.facebook.net/en_US/fbevents.js (20 minutes)
  • https://connect.facebook.net/signals/config/743602685840039?v=2.8.42&r=stable (20 minutes)
  • https://bat.bing.com/bat.js (30 minutes)
  • https://www.google-analytics.com/plugins/ua/ecommerce.js (60 minutes)
  • https://www.google-analytics.com/analytics.js (2 hours)
Show how to fix
  Consider Fixing:
Avoid landing page redirects
Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

  • http://fruugo.ie/
  • http://www.fruugo.ie/
  • https://www.fruugo.ie/
Show how to fix
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 23.6KiB (67% reduction).

  • Compressing https://bat.bing.com/bat.js could save 15.6KiB (69% reduction).
  • Compressing https://www.fruugo.ie/pulse/main?numberOfEvents=24&country=IE&language=en¤cy=EUR&_=1553351235670 could save 8KiB (62% reduction).
Show how to fix
Reduce server response time
In our test, your server responded in 0.25 seconds.

There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.

Show how to fix
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 3.5KiB (14% reduction).

  • Minifying https://www.fruugo.ie/ could save 3.5KiB (14% reduction) after compression.
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 1 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Optimize CSS Delivery of the following:

  • https://www.fruugo.ie/css-2014/main-b81b850d9aee41cb27c9d49c85ee2975.css
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 18KiB (23% reduction).

  • Compressing and resizing https://www.fruugo.ie/images-2014/bg-ticket.png could save 8.2KiB (23% reduction).
  • Compressing and resizing https://www.fruugo.ie/images-2014/img17.png could save 2.6KiB (26% reduction).
  • Compressing and resizing https://www.fruugo.ie/images-2014/img18.png could save 2.4KiB (26% reduction).
  • Compressing and resizing https://www.fruugo.ie/images-2014/img16.png could save 2.3KiB (24% reduction).
  • Compressing https://img.fruugo.com/product/1/70/63037701_0100_0100.jpg could save 411B (20% reduction).
  • Compressing https://img.fruugo.com/product/0/34/60387340_0100_0100.jpg could save 393B (13% reduction).
  • Compressing https://img.fruugo.com/product/3/52/57230523_0100_0100.jpg could save 365B (21% reduction).
  • Compressing https://img.fruugo.com/product/5/01/67596015_0100_0100.jpg could save 356B (12% reduction).
  • Compressing https://img.fruugo.com/product/6/00/24048006_0100_0100.jpg could save 341B (17% reduction).
  • Compressing https://img.fruugo.com/product/5/00/24048005_0100_0100.jpg could save 339B (17% reduction).
  • Compressing https://img.fruugo.com/product/1/80/71472801_0100_0100.jpg could save 326B (16% reduction).
Show how to fix
  3 Passed Rules
Show details
Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying JavaScript.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.



* The results are cached for 30s. If you have made changes to your page, please wait for 30s before re-running the test.